WhoHAA program is concepted after realizing that many people are growing immune to advertisements bombardments. They may be watching advertisements, but sadly, they do not see them. They may be listening to radio advertisement, but they may not hear them. Advertisements today are by nature intrusive; they are often delivered to the public without their consent or agreement, thus, resulted in need for more expensive position buy, or better creative to attract attention. WhoHAA program simply solve this problem by rewarding users to view and understands sponsor ads message, furthermore, WhoHAA allows immediate interaction with users.
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